To meet the requirements of ceramic and sanitaryware, we, Choice Sanitaryware Industries, also known as Sompura Group, commenced our business operations in 1990. Since our foundation, we have remained committed to fulfilling our clients requirements while developing and sustaining long term clients' relation with honesty, integrity and respect. Through years of experience, dedication and innovation, we have registered a dominant position of one of the leading manufacturers and exporters in the industry. With the strong support of skilled personnel and modern production technologies, we produce a broad spectrum of sanitary ware such as Wash Basins, Squatting Pans, Ceramic Squatting Pans, Water Closets and Accessories. 

Under the leadership and rich expertise of our mentor, Mr. Ashok R. Trivedi, our company has witnessed considerable growth in the industry.  His valuable insight and efficient guidance has helped us in meeting diversified requirements of our clients in Indian sub-continent as well as overseas. Designed and developed on state-of-the-art machinery, our custom made products have helped us in serving our clients with the highest standard of quality such as ISI, SASO, etc. By shedding the focus on efficiency and productivity, through continual improvements in methodology, practices, manpower, inventory and products, we have been able to respond the ever changing market needs at the pace today’s business world demands. 

Product Index

We are recognized as one of the few trustworthy manufacturers with a quality control program that has been audited and accepted in accordance with stringent quality regulatory requirements like ISI and SASO, necessary for the production of wash basins. In our efforts to achieve high standards in our products and services, we have developed a total quality management system under the supervision of Mr. Ashok R. Trivedi to keep a vigil check on the entire business process. This system helps us attain high and international standards in our products and services while adhering to the standardized quality norms and policies. Utilization of latest testing machinery and equipment along with quality controllers assist us in verifying our products on the basis of following parameters:

Modern Infrastructure

Spread across a vast area, our state-of-the-art infrastructure is a unique blend of men and machines. Well equipped with all the modern LPG firing technology and machinery, our set up assist us in completing bulk orders within the stipulated time frame. In order to expedite the production process, we have segmented it into various divisions such as engineering, designing, quality control, etc. 

Marketing & Customer Service

Being highly experienced in international market, Mr. Ashok R. Trivedi, believes in supplying products as per the technical specifications and plumbing systems of the different countries. Now, to support him in his endeavour of exporting sanitaryware, his son Mr. Jay A. Trivedi, under his guidance has joined him to serve our clients in an efficient and dignified manner.

Why Us?